Frequently asked questions
Direct answers to the most common questions before we speak. If you can't find what you're looking for, write to us.
Services and approach
We execute. We don't just deliver strategies or presentations. We work directly with your team on implementation: we generate the pipeline, structure the commercial process, configure the CRM and support the first closings. Documentation is a result of execution, not the main deliverable.
With B2B companies that have a validated product or service in their local market and want to grow internationally. Primarily small and mid-sized companies: manufacturers, professional services firms, distributors, companies with their own product. The important thing is that the business model is proven and that there is genuine appetite for new markets.
No. We work with companies taking their first international steps as well as companies that already export but without a predictable system. What we do require is a validated product or service in the local market. We do not work with very early-stage companies without a proven business model.
International expansion
Primarily in Europe (Spain, Portugal, Germany, France, Italy), Latin America (Mexico, Colombia, Brazil, Chile, Peru) and China. We have direct experience and a contact network in these markets. For other geographies we evaluate case by case.
Yes. We have direct experience coordinating suppliers in China: sourcing, negotiation, management of commercial relationships with manufacturers and basic quality control. This forms part of projects where the supply chain is part of the internationalisation strategy.
Yes. Identifying and validating partners, distributors or local representatives is part of the process in many projects. We don't just find them — we evaluate them, negotiate the terms of the relationship and structure the collaboration agreement.
Results and timelines
The first indicators (prospect responses, qualified meetings, active pipeline) typically appear between weeks 6 and 8 from project start. First signed contracts depend on the sales cycle of the sector: between months 3 and 6 in sectors with shorter cycles, and between months 6 and 9 in industrial or enterprise sectors.
We don't guarantee specific contracts because there are variables we don't control: the market, decision-makers, timing. What we do guarantee is a structured process, measurable activity every week and full transparency about what is working. If after the first 8 weeks there are no positive pipeline signals, we review the strategy before continuing.
Not necessarily. We can work as an extension of the sales team or as support for an existing one. In some projects we act as the international business development team while the company builds its own structure. The level of internal team involvement depends on the scope and starting point.
Process and methodology
With an initial 30-minute conversation to understand your situation: target market, product, team and ambitions. If there is a fit, we send a proposal with scope, methodology and cost. We don't start without you having complete clarity on what you will receive and when.
No. The method has three entry points depending on your starting position: diagnostic, expansion plan or ongoing execution. If you need clarity before deciding, we start with the diagnostic. If you have a strategy but need execution, we start there. The first step is always understanding where you are.
We adapt to your existing stack. In general we use HubSpot or Pipedrive for CRM, LinkedIn Sales Navigator for outreach, Apollo or Clay for prospect lists, and Notion for process documentation. In CB Digital we work with n8n, Make and automation tools depending on the use case.
CB Digital and AI
CB Digital is the automation and artificial intelligence unit of CB Ventures. It designs and implements digital systems that improve commercial efficiency: prospecting automation, pipeline follow-up, CRM integration and workflow connections between tools. It is an acceleration layer — it doesn't replace the commercial process, it makes it more efficient.
As support, not as the core. AI can accelerate prospecting, improve follow-up, assist with proposal documentation and analyse pipeline data. But commercial decisions, market strategy and client relationships remain human work. We use AI when it adds real value — not as a marketing element.
No. CB Digital is activated when the situation justifies it: when there are repetitive processes that can be automated, when outreach volume requires it, or when the company has tools that are not connected. In pure expansion consulting projects, it may not be necessary in the initial phase.
Investment and collaboration
We don't publish fixed rates because each project differs in scope, markets and duration. The usual entry point is the diagnostic, which has a defined scope and cost. Broader projects are budgeted bespoke. We share concrete ranges in the initial call.
Both models. There are fixed-scope projects with concrete deliverables and a closed timeline. And there are monthly ongoing execution commitments with clear objectives and quarterly reviews. In some cases we combine both: a well-defined initial project followed by monthly execution support.
Primarily remote. Most strategy, demand generation and follow-up work is done remotely with collaborative tools. For projects requiring local presence — partner negotiation or representation in specific markets — we coordinate with our network or travel when it is within the agreed scope.
Let's talk directly
30 minutes is enough to answer all your questions and find out if we can help you.